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_Diamond Buying Guide
_Buying a Diamond Shouldn't Hurt
_Biggest Mistakes
_The 4C's
_Atia 81 Diamond
_Types of Diamonds
_Buy a Prettier Diamond for Less
_Budget, Price, and Financing
_Diamond Buying Cheat Sheet
_Selection
_It's All About Her
_Keep It About Her
_Her Ring
_Her Diamond
_Be a Hero
_Your Proposal
_Help Your Man
_A Guide for Him
_Shop & Browse
_Engagement Rings
_Rings for Her
_Rings for Him
_Gift Ideas
_About Wedding Day
_Meet Dean and Umit
_Meet Our Staff
_WDD Experience
_Price Guarantee
_Warranty
_Tell Dean and Umit
_Customer Service
_Find a Store
_Happy Couples
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_ We loved the atmosphere and we were given more information here than anywhere else.  We loved the Fact that the brothers, personally look after their stores. And we loved Susan and Marie and how they explained everything about our purchase.  Overall Wedding Day is the best jeweler in the Twin Cities.
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Derrick A.
 


Have You Found True Love?

True Love is rare. And when you find it, you can’t help but to express it.

There are few greater expressions of this love than the moment you place that extraordinary engagement diamond on her left ring finger.

Congratulations on finding true love. Have you have found a diamond worthy of it?

Have you seen the Atia 81 diamond? It may be the rare expression you seek.

 

Does True Love Have to Empty the Wallet?

 

You may have already educated yourself about the 4C'sand know how to buy a diamond. Maybe you’ve pummeled through dozens of average diamonds to no avail. Maybe you’ve considered pricier (and often prettier diamonds) like the Leo Diamond, the Hearts on Fire, Hearts of Eternity, ICEE2, Regency, or other premium priced brands. But little is more discouraging than being in true love, and feeling like opportunistic jewelers are charging you a painful premium for it.

That is why my brother and I have been toiling alongside expert diamond cutters in Israel to find rare diamond roughs that can be crafted into stones impressive to even the most discerning eye. And because we aren’t a big box diamond brand with big box overhead, we can sell true beauty at pretty nice prices.

We named this stunning rock the Atia 81.

 

Rare & Beautiful

 

Only 1% of all diamond roughs (uncut diamonds) can be cut to the specifications we set for the Atia diamond.

Diamonds are rare, Atia's diamond are more rare. But it's the specifications we set for the diamond's cut are what make them true love worthy.

The run of the mill round diamond is cut with 57 facets (diamond facets allow the diamond to refract light, and thus give the diamond it's sparkle). The Atia 81 diamond is cut with an additional 24 lovingly placed facets. The result is obvious, a more brilliant and beautiful diamond.

 

The Atia Diamond Story.

 

The Atia 81 diamond was created in partnership with a master cutter in Netanya, Israel "The City of Diamonds", Moses Hodara . Diamond artist, Moses Hodara, has been polishing and cutting diamonds for forty three years.

Throughout the years Moses perfected the craft of cutting a better, more brilliant and more stunning round diamond. Using our meticulously selected diamonds he discovered that by adding 24 extra facets, he could unleashed a more brilliant diamond.

Why not more facets? Moses has been there, done that. His experiments determined that 24 that was the perfect number of facets to finish the perfect round diamond, with dramatically more brilliance and sparkle.

Moses believes the Atia 81 Diamond is what mother nature intended a diamond to be.

Because Moses has been our cutter master cutter for 15 years he offered to cut these special rocks at a ridiculous cost of only 2% to 5% more than the average 57 facet round diamonds.

This means that you won't have to pay the 20% to 50% premium other "branded"  or premium cut diamonds charge.

True love shouldn't cost a premium.

 

The Atia 81 Diamond, True Love Deserves Nothing Less

 

If that isn't enough to convince you to stop in a Wedding Day Diamonds to see one for yourself, here are few other benefits.

  • You won't see every other lady with this rock on her finger, these rare diamonds are only available at Wedding Day Diamonds stores.
  • Oh and did we mention this diamond is extremely Rare. Only of 1% diamonds can be cut to our Atia 81.
  • It would hard to find a more stunning diamond for less, we urge you to compare it to Hearts on Fire, the Leo and others.
  • Each Atia 81 is Independently Certified
  • The Atia 81 is available up to 2 carats, and we can custom cut up to 10 carats.
  • Atia 81 Diamond will show that you were smart , and cared to give her only the best.
  • Every Atia 81 is backed by our No Fine Print Lifetime Warranty
  • All Atia 81 Diamonds are Conflict Free
  • All Atia 81 diamonds are backed by our Price guarantee, (of course it can't be matched by any other diamond in existence today.)

We are anxious to show off this new diamond, and you can see them at any of our five stores in the Twin Cities.

The Atia 81 may be the perfect diamond for your true love.

congrats again,

 

The Branded Diamond Wallet Grab

 

Interested in knowing more about why branded diamonds cost sooo much more:

  • Jewelers build the cost of marketing into the diamond, therefore increasing the value by 25% to 50% even though the diamond maybe not much different than a finely cut diamond, costing you hundreds to thousands of $$$$ extra without much to show for it.
  • Most branded diamonds are poorly cut diamonds that have extra facets to hide the imperfections in the diamond. Imagine a very deep diamond with a few extra facets, guess what it still is a deep diamond, and now you are being charge like it is the finest due to marketing.
  • Most are branded diamonds are not rare since they are available in hundreds or 1000's of stores. Really how rare is a diamond when THOUSANDS of them are being sold each year??? A diamond is meant to be as rare as possible not as common as possible.
  • The warranties that come with most Branded diamonds are 2nd to Wedding Day Diamonds No Fine Print Warranties.