How to Choose the Perfect Diamond
There are many factors in finding the right diamond. And there is not
one way to find the right one. Click below to learn about the 4C's, then
come in to see our diamond collection.
The Cut Determines Its Sparkle
When diamonds are cut well, they sparkle more and have a better cut grade.
Color Refers to a Diamond's Whiteness
The less color a diamond has, the higher its color grade.
Clarity is a Measure of the Inclusions
Clarity refers to the tiny, inherent imperfections, or inclusions, that occur naturally in all diamonds.
Carat Weight Determines the Size
This is the measure of how much the stone weighs rather than the distance across the top of the diamond.
Diamonds Come in Many Different Shapes
The diamond cutter chooses the final shape of a diamond, based on its shape in nature and the location of its inclusions.
Our Exclusive Atia 81 Diamond
- The Atia 81 has 81 facets
- 24 facets more than an ordinary 57-faceted diamond
- Better value than competitors' signature cuts
- More sparkle, fire and brilliance
- Atia 81 diamonds look bigger
- Exclusive to Wedding Day Diamonds
We're Staffed with Experts
Each one of our employees is a Certified Diamontologist, so they can help you understand what is important when you're buying your diamond. Learn more